How to Help Sell Your Home in Buyer's Market

Francesca Belle • October 27, 2025

When the market shifts in favour of buyers, selling your home can feel like an uphill climb. But with the right strategy, presentation, and mindset, you can still attract serious offers and achieve a great outcome. Here’s how to stand out and sell your home faster in a buyer’s market.

Lonely Seller in a Buyer's Market

1. Price It Right From the Start

Overpricing is the biggest mistake sellers make when inventory is high. Buyers have options and will skip listings that seem out of line.
✅ Review recent sold prices, not just active listings.
✅ Consider pricing just below key thresholds (e.g., $799,900 instead of $805,000).
✅ If your home isn’t getting interest within two weeks, adjust quickly.


2. Make It Move-In Ready

Small details can make a big difference.
✅ Declutter and depersonalize your space.
✅ Deep clean every corner.
✅ Fix anything that’s broken or worn.
✅ Consider affordable updates — fresh paint, modern fixtures, or new cabinet hardware.


3. First Impressions Count — Boost Curb Appeal

Buyers often form an opinion before they even step inside.
✅ Cut the grass, trim bushes, and add fresh mulch.
✅ Power wash your walkway and driveway.
✅ A clean, inviting entryway (new doormat, painted front door) goes a long way.


4. Stage Your Home to Sell

Staging helps buyers visualize the lifestyle your home offers.
✅ Rearrange furniture to maximize space and flow.
✅ Use neutral décor to appeal to a wide audience.
✅ Highlight natural light and your home’s best features.


5. Use Professional Photos and Video

Today’s buyers shop online first.
✅ Invest in high-quality listing photos and a virtual tour.
✅ Showcase bright, open spaces.
✅ Ask your agent to use video walkthroughs for social media marketing.


6. Market Everywhere

A strong online presence gets results.
✅ Share your listing on MLS, Realtor.ca, and social media platforms.
✅ Emphasize your home’s best features and location advantages.
✅ Ask your Realtor to write a compelling, story-driven description.


7. Stay Flexible

Make it easy for buyers to view your home.
✅ Be open to short-notice showings and virtual tours.
✅ Keep your home tidy and show-ready at all times.


8. Work With the Right Realtor

Experience matters in a buyer’s market.
✅ Choose an agent who understands your strategy and current trends.
✅ A skilled Realtor can position, market, and negotiate to your advantage.


9. Offer Incentives

Sometimes a little extra motivation helps seal the deal.
✅ Offer to cover closing costs or include special appliances/furniture pieces or chandeliers.
✅ Provide flexible closing dates for convenience.


10. Stay Patient and Objective

Selling may take longer, but don’t lose focus.
✅ Listen to feedback from buyers and your Realtor.
✅ Make changes where necessary and keep momentum going.


With the right pricing, presentation, and professional support, your home can shine—even in a buyer’s market.


Contact me for a FREE consultation



Francesca Belle

Francesca Belle

Sales Representative

EXIT REALTY HARE Brokerage

905-451-2390

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